Brief

Briefs

1. A promotion package for the release of an album, to include a music promo video, together with two of the following three options:

* a website homepage for the band;
* a cover for its release as part of the digipak (CD/DVD package);
* a magazine advertisement for the digipak (CD/DVD package).

2. A promotion package for a new film, to include a teaser trailer, together with two of the following three options:

* a website homepage for the film;
* a film magazine front cover, featuring the film;
* a poster for the film.

3. The first level of a new computer game, together with two of the following three options:

* the cover for the game's package;
* a magazine advertisement for the game;
* a radio advertisement for the game.

NOTE: All material for all tasks are to be produced by you yourself with the exception of acknowledged non-original sound or image material used in a limited way in video / radio work.

Formats - Video work must be in DVD format; audio work must be in CD format. No print item should be larger than A3 size. Games should be either in Flash format or playable on an exiting console.

REMEMBER:

* Maintain a consistent house style throughout all 3 platforms i.e. same colour schemes, page layouts, mode of address etc.
* Maintain a tangible link between all 3 media products e.g. use still frames from a video sequence within a poster or DVD cover and or embed clips of video within a webpage.
* Create a logo that will brand the product across all 3 platforms.
* Incorporate the expectations of your audience into your product.